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    0 Replies Latest reply on Jul 11, 2008 2:07 PM by rontowns25

    Recipes for Generating Website Overflows

    rontowns25 Adventurer
      While web site
      conversions-that is, converting visitors to customers-are important, you have
      nothing to convert if you don't have traffic. The more traffic you create, the
      more sales you will generate. Here is a recipe for building more routes to your

      *Start with a web
      site*. Having
      multiple elements on your web site will give you greater traffic-driving
      capability. For example, you have a website and you want to submit it to
      directories, the Yahoo! directory, and other smaller directories. That
      is pretty limiting. If you create a blog on that website, you now have the
      opportunity to submit that same website, the blog part of it, to a blog

      Add a blog. With a blog, an RSS feed is
      automatically created, which means that you are able to submit the website with
      the blog to an RSS directory that you would not be able to get visibility in if
      you didn't have an RSS feed.

      Add a podcast. If you add a podcast, which uses
      online audio to deliver messages to people, you can now submit that podcast to
      a podcast directory. Adding these two features creates new pathways to your
      site, which in turn will generate more traffic.

      Upload articles. Creating and uploading articles to
      article banks can drive traffic to your site. It should be solid content that
      makes people want to click on the link to your site in the byline.

      *Make a triple word
      score*. You can
      leverage your material by using it across all your traffic routes. Have you
      create a solid article? After you upload it, add it to your blog. Then grab a
      microphone and make the same piece into a podcast.

      Another recipe for
      generating website overflow is to segment your market into micro-niches. Create
      a simple landing page to capture opt-in subscriber, and then focus on driving
      traffic to that page. A landing page is a URL based on something very specific
      and very meaningful to a particular group of people. The idea behind it is to
      have very small niche or very specialized niche.

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