Short video clip advertising has become the preferred method for social media marketing. This is good news for small businesses since just about anyone can make a short video with little equipment and cost.
Studies show that more consumers look for products online on their mobile devices and even purchase products and services from tablets and phones.
Most smartphones or digital cameras have the ability to make a 5 minute video then upload it to your computer or directly to a website or social media platform without professional help.
Making a 30 second video quickly showcasing your core products and services might be the right choice to post on blogs and social media feeds to catch the attention of people 'surfing' for something new.
The younger consumer known as millennials are the demographic most inclined to adopt this shopping habit.
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