Usually Conversion rate experts suggest improving the functionality of a website to make it fit for sales but rarely do they tell you how it can be done. So, instead of talking about those suggestions, we are sharing the actual ideas that can enhance functionality and raise the bar of your conversions smartly.
Make Your Product Explicit
The photo and descriptions you user for each product must be easily understandable. Make them impressive to attract visitors’ attention. If your product or service is complex, adding an explainer video or demo can be helpful.
Make Your Home Page Impressive
Half of your sales drop due to uninspiring homepage. You must invest in an engaging website design to it to make your homepage impressive as this is the first thing that conversion rate experts tell you to do.
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