For any attorney to be considered legitimate, they must have a professionaly designed website to accompany other marketing materials.
Who would hire an attorney that does not have a legitimate website? A great portion of individuals research a prospetive attorney online before making a decision.
That's a really good point. I wonder if there are websites that presents lawyers profile, like Yelp for lawyers.
I can most definitly help you with your inquiry. What exactly is it that you do? What are the services that you provide to business to grow? I'm also in the business of helping business grow and establish an effective online presence. we've done many sites for lawyers and they have been very effective.
Thanks for the reply Stephen!
Well I am starting Central.ly, a website builder for small businesses. We think lawyers will benefit from Central.ly heavily and we want to make sure we include tools they already use. You can take a look of what Central.ly will be here ---> www.central.ly/adaptavist
What you see there will take less than 5 minutes to create and it's tailored for anyone to build. Your kids, you, or your parents!
Right now, we have Twitter, Facebook, and Yelp hooked in but we want to bring in other tools Lawyers use, which is why I ask. I think Linkedin and blogs will definitely need to be included.
So any thoughts? Anything else you recommend bringing in? Anything you recommend changing?
These pages will also appear in SEO.
Hi there! I'm not a lawyer but I'm I have been involved with the success of several lawyers using online marketing techniques to generate them more visitors and clients.
I would hit these areas:
Search Engine Optimization:
This is a long term solution for clients every day if done right! Depending on the area you are in its possible to receieve over 1000 visitors with proper keyword targeting.
Find keywords that will generate you business and get ranked for them!
Places and Listing sites:
Make sure your listed in google and other listing sites... and get reviews! The more reviews the more authority you will get and the more people will following through in choosing you.
Professional Website and a call to action:
Without a professional website and a call to action of what the visitor should do next it can be a dissapointment... Make sure you have a good site up and collect client leads!
Pay per click:
This is a good option to start out with if you have some advertising funds to play with... PPC is good because you can trace what keywords will generate you business and thats how you determine what SEO keywords will be profitable to rank for so you don't waste time or money!
Blog a few times a week about tips, updates anything that can be useful to your customer this will not only gain interest it will also get more pages in search engines and get your ranked higher!
These are just a few tips there several!
Hope it helps!
Let me know if you need any help. Thanks, Tony
Awesome Tony! Thanks so much.
I am curious about the professional websites. Where are lawyers going these days to create these professional websites? Do they pay someone to do it for them?
Pretty solid advice Tony gives. Also use linkedin, facebook, and twitter. I would have to agree with intechspecial especially. My advice would be to get a professional site using a blog platform. Try self hosted wordpress and use education based marketing much like Tony just did to you to promote his knowledge. He gave you good advice, what will happen next is you are going to explore what he said, find out it's overwhelming and you will come back to him and say, how much for you to do it, lol. That is Education based marketing at it's finest.
Social Networking is a great way to advertise. As a professional, you have to demonstrate your expertise. So facebook and twitter permits you to display this through tweets and facebook status. In addition, its a means of constantly providing a presence to potential clients.
Oh ya find an seo that knows how to optimize for google places.
Yes, An online SEO company will tell you how to be no.1 in search engines like google. Also you will get more business once you are more popular.
Yes Craig, you are completely right in advicing that an expert deals with Google Places. Although it looks as simple as filling in your profile, it goes way over this if you want to be found, especially for competitive keywords like the lawyers-related ones are. Furthermore Google Places optimization incorporates the website organic SEO, website local SEO and specific Google Places optimization strategies, which all together with the severe competitiveness, makes it one of the most difficult things to deal with at the current Internet market.
Lawyers out there? What internet tools do you use to promote your business. Adwords? Facebook Pages?
I am trying to figure out what are some the best tools to feature them on what I am building.
Disclosure: I am starting Central.ly, a website that helps small businesses organize their presence on the web. You may have many pages like a Yelp page, Facebook page, etc. We at Central.ly want to help you bring that all in one place to improve your sales. Check it out and reserve your business name!