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    3 Replies Latest reply on Mar 5, 2012 3:30 PM by TheSoloGuide

    market research

    clairegirl Newbie
      hi all! i am starting a clothing boutique and have hit a brick wall in the development of my business plan. i am currently trying to write the industry analysis and market research portion and am really having a hard time. it seems that good information comes with a pretty expensive price. is there any way to obtain this information without paying for it? i've already spoken with my local SCORE and they have no resources.
        • Re: market research
          clairegirl Newbie
          ok, nobody is replying. does anyone have any tips on how they are obtaining this kind of info for their own business plan? i really need help with this!
          • Re: market research
            phanio Pioneer
            You might want to try a local Small Business Development Center (SBDC) - they have much more resources and information then SCORE.

            Business Money Today
            • Re: market research



              There are a couple of different ways that you can go to gather data. One option as you know is paying for it. The down side is that you may not have sufficient funds for this purpose. The upside is that you can get better data (when partnering with the right company) while freeing up your time to focus on other aspects of your business.


              Here is a link to the Resources page on my site. If you scroll down, you will see a section for Market Research. Some of these links lead to companies that require payment for in-depth data while others are free.




              If you need help with your business plan, here's the link to a page on my site with free info:




              Other options that you can pursue are speaking with your local Chamber of Commerce for sales statistics in your area. Plus, the city may have additional data as they want to help promote business startups in your city. If you are looking for other regional, national or international data, you may be able to find some useful information from some of the public companies that service that clothing retail industry.


              Get a list of the larger public retail companies. Go to their Investor Relation page and then find their SEC Filings. Typically in their most recent 10Q statements they will give their views of trends in the industry. Plus, you can see how their business is trending along with the other public companies. They offer financial statements in the Investor Relations section, too that may provide you with data that you are looking for.


              However, if there is niche specific data that you require, you will either have to spend quite a bit of time doing research on your own and speak with other like businesses or hire on a partner.


              Hope this helps.


              Doug Dolan


              The Solopreneur's Guide