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Sunglasses client looking to go national, Welcome
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If they are selling to bikers they need to be at Sturgis obviously. How about local 'fests' that small towns have? Grapevine Texas has Grape Fest each year as well as Main Street Days. You can google using an exact phrase and start your research that way.
Your clients might also start knocking on the doors of small boutiques in expensive neighborhoods.
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I have a client who sells hi-end sunglasses. They have an established, successful business entrenched fairly well regionally with business segments like motorcycle retailers. They have a significant catalog and are looking to broaden their markets nationally. Your thoughts? What major trade fair shows are worthwhile for them? What, if any, publications (b2b) for key or broader distrbution might they consider?