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    17 Replies Latest reply on Jul 23, 2009 3:01 PM by SBC Team

    Event July 23: The Upwardly Mobile Small Business

    SBC Team Guide
      Using Mobility to Compete, Survive and Thrive in a Web 2.0 World
      • Sponsored by BlackBerry®

      In the face of tough economic conditions, small business owners are looking for ways to build long lasting relationships with current customers while pursuing new relationships with good prospects. In this event with Brent Leary, speaker and award winning blogger, we will look at how a strategic use of today's powerful mobile devices can offer solutions to challenges small businesses are faced with in effectively communicating with today's socially-empowered, on-the-go customer base.

      Brent will be answering questions like:

      • How can we use mobile devices to easily capture and share information amongst ourselves? with customers?
      • How can we use mobile devices from a sales and marketing perspective?
      • How can a mobile strategy help lower costs?
      • How do you measure the ROI for mobility?
      • How can mobility help us build better relationships with customers? Acquire new ones?

      About Brent Leary

      Brent Leary is a CRM industry analyst, advisor, author, speaker and award winning blogger. He is co-founder and Partner of CRM Essentials LLC, an Atlanta based CRM advisory firm covering tools and strategies for improving business relationships. His client list includes Research In Motion, Sage, Microsoft, Intuit, Cisco and the state of Georgia's Depart of Economic Development.

      Recognized by InsideCRM as one of 2007's 25 most influential industry leaders, Leary also is a past recipient of CRM Magazine's Most Influential Leader Award. He serves on the national board of the CRM Association, and as a subject matter expert for the Small Business Technology Task Force. He's been quoted in several national business publications, including the Wall Street Journal, Newsweek and Entrepreneur magazine. In 2009 Leary co-authored Barack 2.0: Social Media Lessons for Small Business. He has written regular online columns for Inc. and Black Enterprise magazines, as well as for popular business sites including American Express OPEN Forum. Leary also hosts and produces the popular "Technology For Business $ake" Internet radio program.

      Brent will be live on SBOC on July 23 at 2:00 p.m. EST. However, if you can't participate at that specific day/time - you can post a question now and check back during or after the event for Brent's response. Brent will try to answer as many questions as possible on July 23, but may not get to all of them. Note, you do not need to register for the event. You simply need to be a member of SBOC to post a question. If you don't have a user ID, join now, it's free.

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