Thank you, Luckiest for this nudge. I hope everyone will take another look at their sales letter and see if it is as current as they would hope for. Does it need any additions? removals?
Oh wait, maybe we need to back up and ask -- everyone *has* a sales letter, right?
If not, it is never too late to create one!
So true, Moderator Cath
Happy Ground Hog Day in snowy N Y
Did anyone see their shadows this morning?
Reasons: Your Sales Letter actually helps you develop your product.
The process of writing your Sales Letter is the key to copywriting.
(Why I suggest a Business Plan so often)
Your Sales Letter helps you identify holes in your strategy or concept.