Interesting read, Rahul. Good tips and I would think that anyone who is doing the email at their company would want to print the article out and give the suggestions a try for a week or two. Surely couldn't hurt and prompt email-reading should be a goal we would all wish for,
Thanks Cath. The idea of email marketing should be tested over time. The results are also going to depend on the content of the email. People dont have time these days w. the many emails and junk mails coming in. So quality, relevancy, opted in subscribers vs. non opt in will all be role players here.
Good content = Consumable Content. We build our campaigns to nurture our services and stay top of mind.
There are low cost solutions like
More complex solutions like
All are options and all are very similar.
Hope this helps!
I'm Rahul from Custom Creatives, an Inbound Digital Marketing Agency in Agoura Hills, CA.
We do our best to write blogs to inspire action and growth for my fellow SMB's out there. We are a small business ourselves so we know the daily grinds and challenges, limitations on time and life, the list goes on when you own the company - trust me I get it.
Enough about the stories. Here is a post on our blog @CustomCreatives about Email Marketing. Here's the link, I encourage you to have a look, it's a 5-10 minute read. If you have any questions, feel free to contact me.
Click this link below to be redirected to the post
Also - feel free to share it on social media, we would love that too! There are links to share in one click so it is easy!