• Why You Need YouTube to Grow Business Opportunities

    It’s easy to overlook YouTube as a business tool. Most people think of it as a place for unruly teenagers, cat videos and clips from Saturday Night Live so you never have to stay up late to see it again. But tha...
    Chris Brogan
    last modified by Chris Brogan
  • What Does it mean to Compute Today? Lots of Things

    Well over a 100,000 people descended on Las Vegas in January to attend the Consumer Electronics Show, the biggest event of its kind. Almost immediately, trends start to appear. Again, these are consumer electronics, s...
    Chris Brogan
    last modified by Chris Brogan
  • Your Customers Want to Hear From You Now. Here’s What You Do.

    Quick. You need to change something about how you communicate with your customers (and probably with your employees, as well).   The thing is this: everyone’s overwhelmed with material vying for their atte...
    Chris Brogan
    last modified by Chris Brogan
  • Can Your Business ‘Make Do’ if the Economy turns?

    Do you ever feel that you’re the only business out there who can’t invest much right now, and who believes a recession might be around the corner?   And if your hunch becomes reality, does your bus...
    Chris Brogan
    last modified by Chris Brogan
  • Kids are Natural Entrepreneurs. Pay Attention

    I just survived Super Bowl Sunday as I’m writing this. I live about 100 steps from a small-town grocery store. Right outside, stuck in a little clump of February 1st snow, was a hand-made sign: Get Your Girl Sco...
    Chris Brogan
    last modified by Chris Brogan
  • Does Humor Work in Marketing? Funny You Should Ask

    Darth Vader, a Rabbi, and a talking bag of potato chips walk into a bar. The bartender says, “What is this? A joke?”   I love this humor for two reasons: 1.) You can replace all 3 characters in the ...
    Chris Brogan
    last modified by Chris Brogan
  • You're Going to Hate Me, But You Should Consider Launching a Podcast

    It’s easy to see why we forget about podcasts. Screens dominate our lives. We watch Netflix and YouTube on multiple devices. We skim (never read) articles on our phones (sometimes while watching Netflix or YouTu...
    Chris Brogan
    last modified by Chris Brogan
  • Break Email Marketing Rules if You Want to Win

    There are so many rules for email marketing. Send email on this specific day at this specific time (great if everyone you mail lives in the exact same time zone and industry). Email must be this length and not any lon...
    Chris Brogan
    last modified by Chris Brogan
  • Managing Remotely During Coronavirus is about Communication, Not Tools

    I started helping companies figure out how to manage employees remotely in the late ‘90s.     The reasons were clear: It saved time, saved money, and improved the potential hiring pool because no lon...
    Chris Brogan
    last modified by Chris Brogan
  • The Coronavirus Changes How We Work. Here’s What to Consider

    For a guy who writes about future concepts and ways we could do business, sometimes it takes me awhile to try new things.   I’d never used DoorDash until the pandemic rolled in. (No, this isn’t an ...
    Chris Brogan
    last modified by Chris Brogan
  • Tips for Managing Employees Working from Home During Coronavirus (COVID-19)

    To the untrained eye, working remotely looks a lot like doing nothing.   We stare at our computers, sometimes typing, sometimes video conferencing with people, sometimes taking a minute to watch YouTube. But, I ...
    Chris Brogan
    last modified by Chris Brogan
  • How to Set Your Business Up for Post-Coronavirus Success

    All of us are experiencing a slow season together. Yours might be different than mine. What matters most is that we take advantage of this time (while taking time for ourselves and those we care for).   Slow Tim...
    Chris Brogan
    last modified by Chris Brogan
  • Don’t Waste The Slow Days - Plan For Success

    There’s nothing official on my schedule today. My lunch plans seem to have canceled on me without a notification. I’ve got nothing that needs doing and plenty to do, if you know the feeling.   It...
    Chris Brogan
    last modified by Chris Brogan
  • A High School Class Shows the Future of Business Is Connecting

    Shhh. I’m listening in. My graduating senior, Vince, is having one of his last digital quarantine classes. And there’s a big business lesson for you in this. But you have to indulge a dad for a minute. &#...
    Chris Brogan
    last modified by Chris Brogan
  • Why Your Business Should Embrace a High-Touch Customer Service Approach

    “Give me a ping, Vasili. One ping only, please.”   “The Hunt for Red October” is a worthwhile quarantine watch and I’m going to use it today to give you customer service advice. &#...
    Chris Brogan
    last modified by Chris Brogan
  • Small Business Food Delivery Options During Coronavirus (COVID-19)

    With “stay-at-home” policies widely implemented across the nation to slow the coronavirus (Covid-19) spread, delivery services are quickly becoming part of the new normal. So, if consumers can’t co...
    Rieva Lesonsky
    last modified by Rieva Lesonsky
  • Can I Start a Business While Still in Debt?

    Are you in debt? If you’re like most Americans, the answer is a resounding yes. According to recent Federal Reserve statistics, the average American household has about $182,000 in mortgage debt, $50,000 in stud...
    Rieva Lesonsky
    last modified by Rieva Lesonsky
  • Expanded Talent Pool an Opportunity for Business Hiring

    The coronavirus pandemic may give your business a lucky break—at least when it comes to hiring skilled talent.   The numbers are sure there: Unemployment rates in the U.S. have risen higher in the first t...
    Rieva Lesonsky
    last modified by Rieva Lesonsky
  • Vacation policy changes amid pandemic

    It’s probably safe to say, most plans for an extended vacation in 2020 have been altered and are likely leading to your employees feeling frustrated and overworked.   While remote working has saved worker...
    Rieva Lesonsky
    last modified by Rieva Lesonsky
  • Reopening guidelines to keep loyal retail customers

    Retailers are on a roller coaster ride. And, while the reopening strategies are different across the country, for many small businesses reopening is unsettling, especially with worker/customer fears of infection and t...
    Rieva Lesonsky
    last modified by Rieva Lesonsky