By now nearly everyone is using social media to help with advertising, branding, and outreach in one form or another. So much so, it can be stressful trying to keep up. Do you have advice on methods…(Show moreShow less)
Using social media to promote your business, but need a little more network reach? Use groups to help direct and manage your promotions. Not sure what the means or how to begin using social media…(Show moreShow less)
Trends move and change quickly in the technological age and this year we see a rise in the planning phase of the, three second advertisement. While this strategy is not new, it is now being…(Show moreShow less)
Having run a few businesses, if there's one thing I've learned it's this. The customer is everything. There is a lot of businesses that only focus on getting new customers, and few budget for…(Show moreShow less)
A trend born of the Great Recession is having a huge effect on retailers—nearly a decade later. “Consumers don’t want to acquire more stuff—they want to do more stuff,” says Marshal Cohen, Chief…(Show moreShow less)
Building a brand consumers identify with often means having a name and logo people remember. Having a unique logo that relates to your product or service that consumers connect to your company, takes…(Show moreShow less)
By now, everyone understands the importance of having a social media presence for their business – a Facebook page, a Twitter account, a LinkedIn page, an Instagram account. But what’s often less…(Show moreShow less)
As we find ourselves in the midst of winter holidays let's remember how helpful it can be to have the right lists to help guide us through this busiest time of the year for so many of our businesses.…(Show moreShow less)
These key words are often used to measure and gauge productivity of our social activities. Being persistent about these data points are a good way to plot your recent history of engagement. Not all…(Show moreShow less)
Social media marketing can seem deceptively simple. After all, how hard can it be to post a couple things on Facebook, or take a few pictures for Instagram? Related:The Social Media Time Suck: How…(Show moreShow less)
Most of the time, you just want to find content that has a particular phrase. Here are the easiest ways to find the content you want.
Enclose your search phrase in quotes. Search will try to find content with those words in the order you enclosed them. A search for "marketing advice" is going to return content with the phrase "marketing advice".
Search for content that has certain words, but not necessarily all of the words in order. This is the most basic search. Simply enter your search terms. For example: accept credit cards This will search for documents containing the words accept, credit, and cards
Using OR. The OR operator links two terms and finds a matching document if either of the terms exist in a document. To search for documents that contain either "web design" or just "online marketing" use the query: "web design" OR "online marketing"
Using AND. The AND operator says that the search should return content in which all of the search terms are present. To search for documents that contain both "web design" and just "online marketing" use a search like this: "web design" AND "online marketing"
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