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marismith
Authenticity is key in marketing to women. Look at how your brand or product can genuinely help and/or empower women while tapping into what they find valuable. And, what women value is pretty much… (Show more)
in Sales & Marketing
bigron57
I'm trying to decide if I should put my money into google ads, or facebook ads. My inbox got pummeled with emails about this workshop this morning and it seems alright -… (Show more)
in Sales & Marketing
Chris Brogan
In marketing and business, we get quite caught up in all that’s come before, where we are, all our history.  Yet there’s no greater enemy to small business than “that’s how we’ve always done it.”  … (Show more)
in Sales & Marketing
Chris Brogan
As I wrote this, the “chicken sandwich wars” were raging. Let me quickly catch you up:   Fast food restaurant Popeyes released a chicken sandwich (they didn’t have one already?) and rival… (Show more)
in Sales & Marketing
Joel Comm
Josiah Wedgwood started the ball rolling. Back in the 1760s he added royal endorsements to his pottery to show customers they could trust his tea sets. In the early 1900s, Mark Twain put his name to… (Show more)
in Sales & Marketing
bigron57
I'm giving online marketing a go for my business. My kids tell me I NEED to be on facebook.   I thought I'd share some resources that have helped me a bit, and hopefully people can add to the list!… (Show more)
in Sales & Marketing
Rieva Lesonsky
Just when you think you have a grip on demographic marketing along comes Generation C.   Actually Gen C is not new—Brian Solis first introduced businesses to the “Connected Customer” in 2012, but… (Show more)
in Sales & Marketing
Chris Brogan
People only read an average of 19 minutes a day, including texts, emails, social media posts, and books. As important as written communications are, other mediums are on the rise in terms of… (Show more)
in Sales & Marketing
Joel Comm
Online shopping just keeps growing. Last year, U.S. consumers spent over $513 billion on the Internet, an increase of more than 14 percent compared to 2017, according to figures released in March… (Show more)
in Sales & Marketing
Rieva Lesonsky
Ready to sell your business? Whether you want to retire, start a different venture or just take a break for a while, this is a good time to sell, according to BizBuySell’sInsight Report. Median sales… (Show more)
in Sales & Marketing
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