While your audience may not be active on all social media platforms, these days it’s become easier to cover more of your social media bases. With a simple selection, you can share your Instagram…(Show moreShow less)
It’s the dream of every social media marketer. Create a video ad that strikes a nerve, then watch it spread across the Internet. Followers share it with their friends. Friends share it with their…(Show moreShow less)
Very few people take a formal class in how to send and receive emails. And that means that you essentially “wing it” with one of your primary forms of business communication. So, let’s talk…(Show moreShow less)
Call a major company, and you’d be surprised if a real person answered the phone. It’s more likely that you’ll first be told which button to press based on your question. Pressing that button opens a…(Show moreShow less)
Holiday spending in 2019 is projected to increase 4.9% from 2018, according to The Holiday Shopping Intentions Survey, with the average U.S. adult spending $683 on holiday-related purchases. A…(Show moreShow less)
The mobile revolution has radically transformed shopping and selling. The statistics are staggering: During the 2018 holiday season, almost 40% of all sales were made on a smartphone. Eighty…(Show moreShow less)
Some business owners live for the sale. They spend months designing sales funnels, testing offers, and reviewing conversion rates to maximize their efforts and ensure that every dollar they pour into…(Show moreShow less)
Authenticity is key in marketing to women. Look at how your brand or product can genuinely help and/or empower women while tapping into what they find valuable. And, what women value is pretty much…(Show moreShow less)
In marketing and business, we get quite caught up in all that’s come before, where we are, all our history. Yet there’s no greater enemy to small business than “that’s how we’ve always done it.” …(Show moreShow less)
Most of the time, you just want to find content that has a particular phrase. Here are the easiest ways to find the content you want.
Enclose your search phrase in quotes. Search will try to find content with those words in the order you enclosed them. A search for "marketing advice" is going to return content with the phrase "marketing advice".
Search for content that has certain words, but not necessarily all of the words in order. This is the most basic search. Simply enter your search terms. For example: accept credit cards This will search for documents containing the words accept, credit, and cards
Using OR. The OR operator links two terms and finds a matching document if either of the terms exist in a document. To search for documents that contain either "web design" or just "online marketing" use the query: "web design" OR "online marketing"
Using AND. The AND operator says that the search should return content in which all of the search terms are present. To search for documents that contain both "web design" and just "online marketing" use a search like this: "web design" AND "online marketing"
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Start a discussion in our member-to-member forums. By participating in the Small Business Community, our members gain knowledge and connections that give them a competitive advantage in building a successful business. Take advantage of the collective experience and expertise of the community to get small business ideas and help with a specific question or business challenge.
To post your question in our community, in the “Ask the community” section, from the drop-down, select the category that you’d like to post to, then click the “Start a Discussion” button. If you simply want to introduce yourself to the community, please select the “Introduce Yourself” category.
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Answer a question. Are you an expert in a particular area of running and growing a successful small business? Would you like to help other small business entrepreneurs by answering their questions? We would appreciate your expertise in the Small Business Community. Please click the “Answer a Question” link to see a list of the open questions asked by members of the community.
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