According to Giving USA Foundation, American charitable donations broke a record in 2015—more than $373 billion, including donations from the business sector. As we enter the holiday season, it’s not surprising that the number of charitable appeals will surge. It’s also not uncommon that small business owners want to make sure that their donations are used wisely and go directly to the causes they support. Before you reach for your checkbook or credit card, check out the following insights to help guide your decision-making.

 

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Sources:
1: Charitable Giving Statistics. National Philanthropic Trust. https://www.nptrust.org/philanthropic-resources/charitable-giving-statistics/
2: Small Business Philanthropy on the Rise—New Survey Data. Alignable. December 18, 2015. https://www.alignable.com/insights/small-business-philanthropy-on-the-rise
3: Charitable Giving: How to evaluate and support good causes. Small Business Online Community. November 20, 2015. https://smallbusinessonlinecommunity.bankofamerica.com/community/running-your-business/sales-marketing/blog/2015/11/20/charitable-giving-how-to-evaluate-and-support-good-causes
4: Questions To Ask Charities Before Donating. Charity Navigator Blog. August 2, 2016. http://blog.charitynavigator.org/2016/08/questions-to-ask-charities-before.html
5: What You Need to Know to Donate Safely Online. Charity Watch. https://www.charitywatch.org/charitywatch-articles/what-you-need-to-know-to-donate-safely-online/71
6: Topic 506—Charitable Contributions. IRS. July 12, 2016. https://www.irs.gov/taxtopics/tc506.html

 

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