31.
Re: Event October 28: How your website can convert sales Nov 2, 2008 1:41 PM

in response to:
caffeinated
Caffeinated,
If I may, I wanted to tell you that-- YES-- you can definitely see measurable success advertising on Facebook and Myspace, provided that you geo-target for your coffee shop. You also have to bid on a CPC-basis, not CPM, to get better performance-- probably start at 15 cents and see how much traffic you get. Place your phone number and/or address in the ad, so that folks know you're a real business, not the typical spam.
Hope this helps and let me know how it goes. It's easy for anyone to start advertising--- you don't have to be an on-line advertising professional or hire an agency.
Best,
Dennis
dennis@blitzlocal.com
small business online advertising