Emile, You asked O K
A Bangladeshi child eats a bowl of rice. An American child plays with a plastic
doll. A woman in Finland talks on a cell phone. A man in Zimbabwe fills his car
with gasoline. A Japanese woman reads a newspaper.
Think of the objects you buy and use in any given day. Now, try to imagine that
there are more than 1.7 billion human beings in the consumer society—and
their numbers are growing yearly. In many cases, excessive consumption burdens
societies with bulging landfills, declining fish stocks, and rising obesity levels.
Meanwhile, there are still another 2.8 billion who consume too little and who
suffer from hunger, homelessness, and poverty.
We examines how we consume, why we consume, and what impact
our consumption choices have on the planet and our fellow human beings. From
factory-farmed chicken to old-growth lumber to gas-guzzling cars, many of the
things we buy support destructive industries. But businesses, governments, and
concerned citizens can harness this same purchasing power to build markets for
less-hazardous products, including fair-traded foods, green power, and fuel-cell
vehicles.
With info on food, water, energy, the politics of consumption, and redefining
the good life, we asks whether a
less-consumptive society is possible—and then argues that it is essential.
LUCKIEST