Having been a member of Small Business On-line Community for several months does not make me an expert or even knowledgeable to ask questions because I have been looking at my own area of expertise thinking we are doing very well under the circumstances and accessing stability more than growth as the determining factor of success. Just being a 501 c 3, non profit, does not mean we are not in business, or generate money, but it does mean we must adhere to IRS guidelines that can be tricky to follow if not up-dated or have a full time staff doing nothing more than keeping your preverbal nose clean, or an account working pro bono. Stability is good in any business but when it becomes the status quo, and the business is not producing to its full potential there comes a time when the thoughts of expanding comes across the table. The excellent Artical, Reassessing Your Business Plan, has caught my attention more than once and while I have been looking at expansion rather than the status quo the numbers point to debt paybacks which are contingent on marketing sales. I have been working with SBA SCORE, but actually submitting a proposal to any lending institution one would like to have all his ducks in a row; therefore, I am looking at our actual holdings verses expense to expand and trying to come up with a number, but the new marketing and sales is unproven - I mean it looks good, but so does the water before you jump off the deep end. Demographics are hard to figure because you have no idea how your pre-advertising is going to hit. Am I just too conservative and need proof, or know what the consequences are if I am wrong? Where is the point of no return, when you actually get Board of Directors approval, or when you make your frist draft on your loan? I'm sorry but I like to see progress and when nothing is actually happening with your investments I think it's time to start looking foward. artforart
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