Dear Suraj,
I am still researching the most cost efficient options to draw attention to my new website, which is what it takes (research) if you don't mind spending the time in doing so. There are quite a few free ways to do this. Interestingly enough, just being a member of Bank of America's Small Business Community will get you listed in Google's search results.
While I do not have any immediate suggestions to help you, I would like to add a few comments.
Keeping in mind that it is impossible to please everybody: The overall design is invitingly nice and easy to navigate. I did experience difficulty with the orange and green navigation menu located in the left column of your homepage. Looks great, but difficult to read. All of your pages fill up my entire screen. Personally, this makes it difficult for me to focus on any one aspect of any page. (FYI: I have an HD 1440 x 900 monitor, 19 inch, if this matters.)
More important comments:
http://www.babydeals.com/page.asp?t=Privacy Policy
(1) In regards to: "You know and trust BABYDEALS.com and we value your trust. We want you to know how we collect, use and protect information about you, our valued customer."
Until this morning, I had not heard of your company, so (with all due respect), how could I already "know and trust Babydeals"? Perhaps you would like to consider changing this to
earning the buyers' trust?
(2) The Babydeals Online Layaway link states, "click here to learn more," but the user must log-in before "learning more." Personally, I would not create an account for the sole purpose of "learning more."
(3) When I visited your website, there were no Cookies present. These are very helpful to you because the results let you know which pages are visited most often. From these results, you may want to consider revising the less visited pages or further enhance the most frequently visited pages. If you are not familiar with this, check with your website's server. It is possible that you already have cookies set, but only with registered users. If so, I would broaden this to include all visitors.
(4) The wording in your Privacy Policy leaves me feeling concerned about your company's use of my credit card information. When I make an online purchase, I do not expect this information to be shared with any other person or company. I am unsure what is meant by what is written...
[Quoted text] What information does our BABYDEALS.com website collect? Our BABYDEALS.com members collect personal information (such as first and last name, credit card number, home address, e-mail address and telephone number) that you provide when you make a purchase, create or edit your registries, participate in a contest, or contact a BABYDEALS.com team member representative by email.
For purposes of this policy, information regarding your children that you (the parent) provide to our BABYDEALS.com website is treated in the same manner as information collected about you.
(3) How does our BABYDEALS.com site use and share personal information? (a) Using Your Personal Information: Your personal information is used by our BABYDEALS.com site team members to enhance your guest relationship with them, responding to your purchases, requests, communicating with you about products, services, and special offerings.
(b) With our Service Providers: BABYDEALS.com site team members may share your personal information with service providers who provide services for and administer activities on behalf of our BABYDEALS.com site (such as, but not limited to, authorization of credit card and check transactions, order fulfillment and shipping. BABYDEALS.com may also share your information with service providers who ship out warehouse products, and perform order fulfillment services on behalf of BABYDEALS.com website. These service providers are granted access to some of your personal information as necessary to get your products shipped to you.These service providers are contractually restricted from using your personal information in any manner other than as may be necessary to perform their services.
[end quote]
(5) Is any part of your website secure? This should be addressed immediately. It is possible that your shopping cart is secure, but how would I know this if I'm just reviewing your website for the first time?
(6) I noticed (by reviewing the html source of your homepage) that your description and keywords are almost nil. As another user on this discussion board suggested, these are helpful with search engines. When I used Google for babydeals.com, the results picked up the first few lines of your homepage--which is not a good thing.
(7) Finally, if you have not created an Site Map, ask your web designer to create one and get it uploaded. Many search engines can walk you through this process.
Good luck! As I mentioned, I am still in the process of working on quite a few aspects of my own website.
Sincerely,
danae
