ForumsAdvertising, Sales and Marketing

First, I agree with creativeiads about the testimonials. You need to incorporate the testimonials into the home page. Testimonials going down the right side of the page would serve you better than the list of special reports. I would switch the "What Customers Say" Button to "Testimonials". The color combination used isn't very attractive, but I like the idea of the savings bonds. I would probably use some type of discount off the service instead that has the same cost to you.

The amount of text on each page is overwhelming, so much so that creativeiads overlooked the link to the testimonials. You need more white space. Most customers aren't going to read all that information whether it's good content or not. The address, phone number, and store hours should be located at the top of the page. A lot of customers go to your website to find out where you are and what your hours are (they're very small at the bottom).

The dinner and a movie box should say "WIN Dinner and a Movie!" or "Enter to Win Dinner and a Movie!" If you don't click on it you wouldn't even know what it was there for.

CJP
J.P. Marketing, LLC
http://www.drivetrafficforless.com