ForumsInternet/eCommerce

Hi NatOnline, Cliff here.
1. I would recommend H2, H3, H4 headings within your text in addition to your H1, just change the order of the words, if possible. I typically skip H2 headings and use H3. Back in the Black Hat SEO days, many hackers used H2 tags to stuff keywords, so I still avoid them, or I'm just paranoid.

2. Your image alt tags should use your targeted keywords that are included in your Title tag, meta description tag, and H1 tag.

3. Your internal page linkage could use some updating as well. Use keywords in anchor text to point to other pages when possible.

4. Near or in the footer of each page, you could add your targeted keywords as well, just don't be too spammy with it. Make it look natural.

5. Each Title tag should include your targeted keywords near the beginning, as mentioned in another post. Also, Google will typically display the first 66 characters, so use all the characters you can within this limit, focused on your keywords.

6. Likewise, the meta description tag in Google is typically displaying 154 characters. Make great use of this space, using attention getting language with targeted keywords to entice readers to click on your listing.

7. Use targeted keywords throughout your text on the page with natural flowing sentences. Use keywords in italics, bold and bold italic when possible without sacrificing the readability of the page.

8. Try to have your targeted keywords in the body copy as high up on the page as possible.

9. For the future, I would suggest moving away from a tables layout and go with a pure CSS layout. This will greatly lighten the size of the page, it will load faster, and makes for great "food" for the search engine crawlers!

Hope this helps! Drop me an email to let me know how you are doing!
Cliff