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29 Replies Last post: Feb 5, 2009 1:51 PM by css1985

Starting a new business, based on my current gig

Dec 11, 2007 12:58 PM

Click to view tigerente's profile Authority tigerente 21 posts since
Dec 11, 2007
I run a some what successful dog walking and pet sitting business. I have been doing it for just over two years. I work at most 5 hours a day and my gross income is about $2000/ month. I would love to make more than that, but I can only walk so many dogs a day and I am at about full capacity. I have been thinking about opening a business based off of what I do now. I do dog park trips, and especially during the winter, it sucks! The park is muddy, the dogs get filthy and I am cold! During the summer the dogs are hot and lazy and the park is dusty and I get dust in my teeth, in my nose and in my hair. I would love to have an indoor place to take my dogs. It is something I have heard from a lot of people. Why not start an indoor dog park? There are loads of overpriced doggy day cares that are always full, and no where for people to take their dogs themselves during the day or after work. I know all the local dog walkers in the area, and they would love something like this to take their dogs when they are feeling tired or lazy and the same with all the local dog owners. It gets dark at 4 pm now, so many people don't even take their dogs out to play when they get home from work in the winter.
My mom is a small business accountant, so she helped me set up my current business, and she could help me with this one as well. I am kind of aware of all the millions of steps that I need to do before starting my business, but in what order? I know I need to draft a business plan, find funding, research grants (my aunt has written grant stuff before for public schools, so I may ask her for help). I will need to find a large warehouse that would allow dogs inside that has ample parking, get it rennovated with rubber floors and all the trimmings. I am just not sure what the first step should be, or the 50 steps after that.
Is it worth it, or not worth it to look into finding a business partner (maybe another dog walker I know) or to find private investors? I am not sure how much money I will need to have for operating costs, or how long it will take to start turning a profit. Do I need 6 months of operating costs set aside/ A years worth?
In this location, I will also operate a dog training facility with agility and Rally-O. I will have a few self serve dog wash tubs and also sell a few basic pet supplies. I would love to be able to rent the space out for dog parties, events and pet seminars as well. I am looking to find a space around 10,000 square feet.
I would love feedback and help figuring out what I need to do first. Thanks!
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Click to view DomainDiva's profile Mogul DomainDiva 1,731 posts since
Oct 10, 2007
1. Re: Starting a new business, based on my current gig Dec 11, 2007 1:09 PM
Oh what a wonderful idea!!!!! Air conditioning too for the summer?

Steps to take:

1. Executive Summary
2. Business Plan **(note write the exec summary after you write the biz plan)
3. Decide how much square footage (+/- 10000)
4. decide on design and fixtures, and get some labor costs as well
5. Figure all square footage costs do not forget utilities and communication costs....yes you will need internet
6. How to make money?
Charge admission?
have doggie day care and grooming as well and take a piece of the action?
have doggie activities like shows and picnics?
7. Marketing plan
8. Money
9. Building/space lease negotiations
10. ordering fixtures and setting up contractors....get contracts in order and be prepared to hold them to it and have oversight on the project from someone you trust and who knows the building/remodel business (this wil be the biggest headache of the whole project).
11. More marketing and more and more marketing blanket the town with fliers, cards, whatever.
12. keep US here at the forum posted.
Click to view tigerente's profile Authority tigerente 21 posts since
Dec 11, 2007
2. Re: Starting a new business, based on my current gig Dec 11, 2007 1:31 PM
in response to: DomainDiva
I have made up my mind on a lot of that stuff, I need to just take a few evenings, weekends and get it all written down and formalized. I am not the best writer, but I can always ask friends, family others to critique what I have written. I am looking at getting this up and running in a years time, does that sound unrealistic? Also, since I do not know much about renting commercial/ industrial spaces, is it too soon to call up commercial realestate people and asking for showings and getting info off of them. I would love to see what I might be able to rent and what kinds of necessary adjustments that I would be allowed to do on a commercial space. I am looking for about 10,000 square feet, and I have been looking at rental stuff on line and they say things like gross leases, something about NNN, and a bunch of stuff that I know absolutely nothing about. Apparently the leases around here run for about $10-$20/ square foot per year. $8,000-$16,000 a month! Plus utilities and operation costs, it all seems so daunting! And hiring employees, when would I do that? What about insurance (my current insurance company doesn't do businesses like this, just dog walkers and pet sitters)? I would make all who enter sign a waiver, use at your own risk, releasing me from liability. My mom knows some stuff about business law, but should I consult with a lawyer?
Sorry if I seemed paniced, it just seems like I have taken the first step off a cliff and it is a long fall to the bottom!
Click to view Generation4's profile Mogul Generation4 50 posts since
Dec 11, 2007
3. Re: Starting a new business, based on my current gig Dec 11, 2007 2:01 PM
As a fellow dog owner, I like how you said that you can only walk so many dogs - because I've seen dog walkers around my area - a few of them toting several dogs with different exercise needs grouped together. So, it sounds like you're a caring dog walker/sitter which is what every dog owner looks for. Congratulations on your successful venture thus far.

Before you consider opening up your own doggy day care, have you checked out the local competition in your surrounding area? For example, there is a doggy day care in my neighborhood that actually picks up and drops off the dogs. What would differenciate your offering? Are you going to lure existing customers away from other doggy day care centers, or do you plan to generate new business - such as convince existing dog owners that it's easier if they take their pooch to the doggy day care. A lot of these places are based on reputation and referrals - so it's great that you're already in the business and from the sound of it, created a solid reputation already.

As you know - starting a business is no easy task - so have you first considered expanding your existing business - - such as hiring other pet walkers, sitters, etc. to work for you to create a larger network before you may need to plunker down a large amount of cash & time to start the indoor day care? Whatever you decide, it sounds like you have a good head on your shoulders. Good luck.
Click to view LUCKIEST's profile SCORE LUCKIEST 7,932 posts since
Aug 6, 2007
4. Re: Starting a new business, based on my current gig Dec 11, 2007 2:08 PM
Anybody starting a business (even if your mom is a small business accountant) should develop a Business
and Marketing Plan. I am a SCORE Counselor. SCORE helps people in business FREE.
SCORE will help you figure out what you need to succeed. You can visit SCORE online or in person.
Good Luck, LUCKIEST.
Click to view LUCKIEST's profile SCORE LUCKIEST 7,932 posts since
Aug 6, 2007
5. Re: Starting a new business, based on my current gig Dec 11, 2007 2:09 PM
in response to: DomainDiva
DomainDiva, Great answer. Want to become an online SCORE Counselor??
LUCKIEST
Click to view tigerente's profile Authority tigerente 21 posts since
Dec 11, 2007
6. Re: Starting a new business, based on my current gig Dec 11, 2007 2:24 PM
in response to: Generation4
It is hard to say about competition. I would be doing limited doggy day care, probably just to my existing clients and a few more. There are no indoor dog parks in the area where owners can bring their own dogs, well that is not true. There is one doggy day care that opens its doors on saturdays for people to bring their dogs in to play. The outdoor dog parks always have anywhere from 10-200 dogs in them at a time, and there are a lot of them in the area. There are a large population of singles and couples without children, but with dogs. I guess the question is, would people be willing to pay to use a facility like this, since there are no others in the area. Think of it as a doggy gym. When human gyms first came out, I bet people thought they were silly. Why would someone want to go and run indoors when they could just go outside? I know a lot of people that would want to use this, but probably not enough to support my business goals. I guess I could just start asking people, but I don't want people to steal my idea or something.
I have thought about expanding my business, but it would be really hard. I would have to suddenly over night have way more clients or something. Because it costs so much to hire employees, I don't know what I would do. Contract employees maybe? I would have to find work for them and pay them a percentage of what they earned. I just don't know enough about it to say if it would be cost effective. There are already a lot of large scale dog walking companies around here. I know a few people that work for them. I just don't know if there is a big enough market to have one more large scale pet services business. I want to try to corner a market that doesn't exist here yet.
Click to view CorpCons08's profile Mogul CorpCons08 1,128 posts since
Nov 14, 2007
7. Re: Starting a new business, based on my current gig Dec 11, 2007 2:26 PM
in response to: DomainDiva
I was going to post a response, but you did a great job on this one DomainDiva.

Regards,
CorpCons08
Click to view tigerente's profile Authority tigerente 21 posts since
Dec 11, 2007
8. Re: Starting a new business, based on my current gig Dec 11, 2007 2:27 PM
in response to: LUCKIEST
Well, I just ordered a book online and talked to my friend who recently got her BMA about business plans. I am going to cook something up here in the next couple of weeks. Then maybe I can bounce it off of you or the score thing.
thanks!
Click to view CorpCons08's profile Mogul CorpCons08 1,128 posts since
Nov 14, 2007
9. Re: Starting a new business, based on my current gig Dec 11, 2007 2:31 PM
in response to: tigerente
There are many how-to's available on the net for writing a business plan.
You can google many of them to help you with ideas and suggestions.
We are also here if you have any particular questions about something to include or not to include.

CorpCons08
Click to view Generation4's profile Mogul Generation4 50 posts since
Dec 11, 2007
10. Re: Starting a new business, based on my current gig Dec 12, 2007 10:38 AM
in response to: tigerente
Here is my two cents: Have you tried asking your existing customers if they would like would use such a facility and if so, what would they like to see in it? I think that's your best bet - ask around.
Click to view LUCKIEST's profile SCORE LUCKIEST 7,932 posts since
Aug 6, 2007
11. Re: Starting a new business, based on my current gig Dec 12, 2007 10:58 AM
Writing a BUSINESS PLAN. SCORE at 'www.score.org" has 26 FREE online courses
including "Developing a Business Plan" and "Targeting Your Market"
Hope this helps. LUCKIEST
Click to view Lighthouse24's profile Mogul Lighthouse24 2,396 posts since
Oct 10, 2007
12. Re: Starting a new business, based on my current gig Dec 12, 2007 11:10 AM
in response to: tigerente

Gen4 suggested to do some research by asking around, although you had indicated a hesitancy to do that previously because someone might "steal" your idea. I really wouldn't worry about that -- you can already see how much work this is going to be, and nobody except a person with your vision, passion, and energy is going to bother with all that work. Talk to those dog owners and community members -- both to help you get the information to move forward, to confirm that you really are onto something, to discover if anyone else in your city has the same vision as you and is also working on it. Best of luck!
Click to view tigerente's profile Authority tigerente 21 posts since
Dec 11, 2007
13. Re: Starting a new business, based on my current gig Dec 12, 2007 10:02 PM
in response to: Lighthouse24

I will do that, you are right. What sane person would want to throw themselves into debt for a huge probably not super profitable business? I have gotten really excited about it over the last few days because I had been thinking about it for a couple of years but have finally decided this week that I think it could possibly work and happen!
Click to view sueellen's profile Start-up sueellen 1 posts since
Dec 26, 2007
14. Re: Starting a new business, based on my current gig Dec 26, 2007 4:04 PM
Hi there,
Where are you based? I've been thinking about an indoor dog park for a while and/or getting into another type of animal care business but I'm looking for a business partner as this is not my background. I'm in Boston and would be interested in talking to you.
thanks
Pam
sullpam@yahoo.com
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