bmt2008
305 posts since
Jul 30, 2008
5.
Re: Action Sports business start up help and advice Jan 15, 2009 6:36 PM

in response to:
Sk8erbrah
Your business plan should focus on three major topics - forget about all the other minor BS that others think should be in a business plan:
- 1) Your market. Who will you sell to? How do they purchase? What types of products in your market are being underserved or are just non-existent? - You must know your customers, your competition, and what makes your product, service, location, etc unique (better than your competitors and that will draw customers). Further, how will you let these customers know who you are, where to find you, and what you offer? (Called Marketing).
- 2) Outline your experience and passion - let it really show that this is your life! (Called management).
- 3) Can you make money? Where will you get your inventory? From who? Have you talked with them? What kinds of deals can you get? Then, what prices can you charge to make profit? Are your prices better, worse, or even with the competition? - How will you make money? (Called common sense - no point in starting a business that losses money).
In regards to funding. If you want an angel - look locally. There must be tons of networking groups that you could join (even those outside you industry). Go to these events and network, network, network. Look to build relationships first - before you pitch. Ask people who they are, what they do, how they got there. Let them open up and listen!
When you have identified several people that may be willing to invest or have the means to invest, then pitch. Pitch it based on your passion and what type of return they could see from this. Look for doctors, lawyers, accountants, etc (professional people). Many of these people are always looking for investment ideas as well as potential short-term tax deductions (which an investment in a start-up could be).
Or, even if you don't have a solid credit history, you may still qualify for a loan. There are microfinance companies out there that provide up to $25K for new, inexperienced business owners to get started.
There are also peer-to-peer lending networks that would be perfect for you. On these sites, you outline what you want the money for (again, use your passion) - you tell your story. Other people on the site, just regular people - might even be your neighbors - see your request and say, I will fund some of it. If you get enough people to fund your loan - it's done - you have the money you need.
Once you get this off the ground, there are other non-bank options that will open to you to help grow the business by providing either working capital or inventory financing.
Like to discuss more, email me - would be glad to help - why you might ask - the passion you showed in this post! Would be glad to help someone who seem like they want to succeed.