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24 Replies Last post: Dec 12, 2008 12:52 PM by DomainExpert

Event: GoDaddy.com Talks about Building a Business Online

Apr 21, 2009 8:56 AM

Click to view SBOCTeam's profile sboc SBOCTeam 328 posts since
Jul 27, 2007
GoDaddy.com is the world's largest domain name registrar. The Go Daddy Group, Inc. has grown to include more than 32 million domains under management, offering a complete product line, including comprehensive hosting solutions, Web site creation tools, Secure SSL certificates, personalized email with spam and anti-phishing filtering, e-commerce tools and more.

Warren Adelman, President & Chief Operating Officer, is responsible for day-to-day operations of the company, as well as resource management, process improvement and corporate strategic planning. He oversees Information Technology, Information Security and Continuity Planning, Human Resources, Domain Name Services, as well as Customer Sales and Support.


Warren joined Go Daddy after a variety of senior positions in the technology market, including Vice President of Strategic Relations at Network Associates (now McAfee) and CEO of NeoPlanet, a customer interaction software company where he established partnerships with Compaq, USA Networks, MTV, Universal Studios, New Line Cinema and others. Warren was also Vice President of Business Development at Bigfoot, a leader in email communications and marketing automation technologies. Warren will be able to answers questions like:


  • Should I secure domain names that are similar to mine?
  • How much security should my website have?
  • At a minimum, what elements should I have on my site?
  • Can I sell my domain? How do I do it?

Post your question here and then check back on December 11 at 3:00PM EST for Warren's response. You can also pose a question to Warren any time during the event.
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Click to view intechspecial's profile Mogul intechspecial 1,457 posts since
Jan 6, 2008
1. Re: Event December 11: Building a Business Online Oct 28, 2008 11:37 AM

What is the easiest way to utilize Godaddy servcies and products to create a profitable website?

How can this be done with little to no investment?
Click to view bradlyTV's profile Professional bradlyTV 4 posts since
Nov 1, 2008
2. Re: Event December 11: Building a Business Online Nov 1, 2008 3:49 AM
IPTV Marketplace LLC respectfully nominates itself as a Case Study Participant, should you find the need.

Thank You!
Click to view Tori's profile Host Tori 79 posts since
Aug 15, 2008
3. Re: Event December 11: Building a Business Online Dec 10, 2008 11:36 AM
Hi Warren,

Thanks for taking the time to host this event!

Is it common practice to snatch up similiar domain names and securing vanity urls when creating a web strategy? How many is too many?

~Tori
Click to view Writer10's profile Start-up Writer10 2 posts since
Dec 8, 2008
4. Re: Event December 11: Building a Business Online Dec 11, 2008 1:05 PM
in response to: Tori
I am confused by the options for implementing a website - I have purchased a couple of domain names through GoDaddy, but am not sure whether to build a site outside of GoDaddy or inside of GoDaddy and then when I have a site built, host with someone else or host with GoDaddy. And for the site, what are the best elements for a small site with 1) some products for sale, 2) some information to share, 3) perhaps some links to Amazon,etc. for recommended books, and 4) perhaps a blog? (Of course, you could answer this last question from GoDaddy's perspective.) Thanks!
Click to view SBOCTeam's profile sboc SBOCTeam 328 posts since
Jul 27, 2007
5. Re: Event December 11: Building a Business Online Dec 11, 2008 2:54 PM
Community,

President and Chief Operating Officer, Warren Adelman of GoDaddy.com, will be joining the SBOC shortly. Ask your question now to ensure Warren has time to respond. He will answer as many questions as he can within the hour he's here with us, but may not get to all of them.

If you have technical questions/issues as it relates to a GoDaddy product or service, email president@godaddy.com and your inquiry will be forwarded to a technical agent for follow up.

Now, how can Warren help you and your business?

The SBOC Team
Click to view SBOCTeam's profile sboc SBOCTeam 328 posts since
Jul 27, 2007
6. Re: Event December 11: Building a Business Online Dec 11, 2008 3:00 PM
Community, please join me in welcoming Warren Adelman to the SBOC.

Warren, thanks for taking the time out of your busy schedule to host this event! We're very excited about this partnership.

On that note, take it away Warren!
Click to view DomainExpert's profile EXPERT DomainExpert 12 posts since
Nov 25, 2008
7. Re: Event December 11: Building a Business Online Dec 11, 2008 3:04 PM
in response to: SBOCTeam
Hey, Bank of America. We're glad to be here. Thanks for having us on your forum.

Warren
Click to view DomainExpert's profile EXPERT DomainExpert 12 posts since
Nov 25, 2008
8. Re: Event December 11: Building a Business Online Dec 11, 2008 3:08 PM
in response to: intechspecial
What is the easiest way to utilize Go Daddy services and products to create a profitable website?

The first thing you need to do is a have a plan and a product that people want. It could be information or services you provide, software or a physical piece of merchandise you ship to your customers. Next, you need to get the word out about your company. This could be through traditional advertising or word of mouth.

We make all of our products easy to use. More often than not, we have exactly what our customers are looking for to get their presence going online.

How can this be done with little to no investment?

Compared to starting a brick and mortar store, your costs are minimal. If you don't need a shopping cart online, it's as cheap as a domain name and Web site Tonight, which runs as little as $4.99 a month.

If you need a shopping cart, you will invest a little more into your site with Quick Shopping Cart, which starts at $9.99 a month.

So, for about $15 a month, you can be up and selling.
Click to view DomainExpert's profile EXPERT DomainExpert 12 posts since
Nov 25, 2008
9. Re: Event December 11: Building a Business Online Dec 11, 2008 3:12 PM
in response to: bradlyTV
Thank you , we will pass your information on to our Marketing Department. Glad to have you as a customer.
Click to view DomainExpert's profile EXPERT DomainExpert 12 posts since
Nov 25, 2008
10. Re: Event December 11: Building a Business Online Dec 11, 2008 3:22 PM
in response to: Writer10
One of the greatest benefits of Go Daddy is that you won't need to go anywhere else to get all your services. We're a one stop shop with 24/7 support, products to make hosting, blogging, and shopping easy, and everything's competitively priced. In terms of hosting, we are the largest shared hosting provider in North America. We offer a wide variety of hosting plans (shared, virtual, dedicated, and most recently, grid hosting). We also have an application exchange for our hosting customers, Hosting Connection, where with one click, you can setup any of 60 popular web applications.

The best elements to consider for site design are ease of navigation, clear and concise text, clear product descriptions and photos, appropriate contact information, customer testimonials, and, of course, general information about your company. If you are conducting commerce, you should get an SSL certificate to secure credit card transactions. Blogging is great way to connect to your customers, but you have to be willing to commit to keeping it updated. Lastly, when building a Web site, make sure you focus on search engine optimization because ranking is vital for obtaining the traffic you need to be successful.
Click to view Vince's profile Host Vince 91 posts since
Aug 15, 2008
11. Re: Event December 11: Building a Business Online Dec 11, 2008 3:22 PM
Warren,

Can you speak on how domain auctions work? How big is the domain buying/selling market?

Vince
Click to view DomainExpert's profile EXPERT DomainExpert 12 posts since
Nov 25, 2008
12. Re: Event December 11: Building a Business Online Dec 11, 2008 3:25 PM
in response to: Tori
As online merchants mature, more companies are grabbing vanity URLs and bcurious spellings of their domain to protect their identity. One rule of thumb to follow is to ask yourself whether or not you would be upset if someone else bought a particular variation of your domain name. If there answer is yes, the simplest option is to buy it first. One example is gapjeans.com which redirects to gap.com.

You can also incorporate various domain names into your marketing strategy. A creative campaign using a domain name related to your brand can help bring interest to your products. Nuggnuts.com is a current example of a large company (McDonald's) creating a whole site devoted to a single product as part of a marketing campaign with a larger purpose.
Click to view Writer10's profile Start-up Writer10 2 posts since
Dec 8, 2008
13. Re: Event December 11: Building a Business Online Dec 11, 2008 3:34 PM
in response to: DomainExpert
Great summary. I will do my homework now on setting up my sites. Thanks.
Click to view DomainExpert's profile EXPERT DomainExpert 12 posts since
Nov 25, 2008
14. Re: Event December 11: Building a Business Online Dec 11, 2008 3:35 PM
in response to: Vince
We believe that domain names represent 21st century real estate. As the importance of domain names has increased with the growth of online activity we have seen the value of domain names rise significantly. This has led to a vibrant secondary market where domain holders are auctioning names.

We run an auction site, http://auctions.godaddy.com, devoted to matching interested buyers and sellers. Many thousands of names are sold each month. The site is similar to other popular auction sites that you already know how to use. There are currently more than 300K domain names for auction or sale on our site.

As a point of reference, there's somewhere around 174 million domain names registered worldwide.
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