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1 "correct" answer available (5 pts) 3 "helpful" answers available (4 pts)

8 Replies Last post: Jun 23, 2008 8:43 AM by SB.i2i

Looking for Marketing/Sales Expertise

Jun 18, 2008 9:29 AM

SB.i2i 16 posts since
Feb 15, 2008

Once more I'm in search of marketing expertise either as advice or helping w/ sales. Quick facts:
) Supply-chain software designed for industrial use
) Currently in use, trying to expand
) Sales functions-- need help direct sales/telephone, etc.
) Need advice on how to get press coverage of new product release
) Need sales help at a trade-show

If you're interested please send a note for more information. If you have any feedback as to how I can expand our reach, and find a marketing person working on a commission basis, I'd like to hear from you.

Regards,

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Iwrite 1,100 posts since
Dec 29, 2007

1. Re: Looking for Marketing/Sales Expertise Jun 18, 2008 10:21 AM

SB,

You mention expanding your reach but don't mention marketing your product. Your request is really for at least two people - a salesperson and a public relations person. Be wary of anyone claiming to do both, these are two entirely different jobs. I have a question or two:

How are you currently getting clients?
What have you tried in the past?
Who is your target?

I am not sure I am the right person to give advice on this, it feels more like a sales function than a marketing function. I may know a salesperson or two who can recommend someone for this position. I'll check.

Iwrite

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LUCKIEST 7,932 posts since
Aug 6, 2007

2. Re: Looking for Marketing/Sales Expertise Jun 18, 2008 11:32 AM

Looking for Marketing/Sales Expertise

Where are you located (like city and state)?? How long have you been in business??
I am a SCORE Counselor and we always talk about developing both
a Business and Marketing Plan.

Good luck, LUCKIEST

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SB.i2i 16 posts since
Feb 15, 2008

3. Re: Looking for Marketing/Sales Expertise Jun 18, 2008 1:38 PM

in response to: Iwrite

Appreciate your feedback...
We are currently getting clients from our web site (they search and find our solution) and also from customer references.
We have not tried to actively market in the past, our strategy has been to concentrate on current clients to build a better solution and service.
Targeting distribution and manufacturer businesses that ship and receive products with a need to count, label, and track. Highly vertical solution-set including mobile devices, and other equipment.

My immediate concern is to be able reach new customers and try to increase customer base to the next level, not necessarily a full marketing campaign. I'm looking for commission based sales as an initial effort, and to be able handle the additional inquiries. And I'd like to receive marketing advice at the same time.

If you know of anyone, please send me a note.

Thanks,

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HigherProfits 19 posts since
Oct 10, 2007

4. Re: Looking for Marketing/Sales Expertise Jun 19, 2008 10:51 AM

in response to: SB.i2i

My firm helps small business owners like yourself grow without having to advertise more using strategic marketing. If you'ed like to talk on the phone and get a free marketing analysis feel free to read this thread:

http://smallbusinessonlinecommunity.banko
famerica.com/thread/5940?tstart=0
To Higher Profits,
Dave Ryan, Consultant
Higher Profits Marketing

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SB.i2i 16 posts since
Feb 15, 2008

5. Re: Looking for Marketing/Sales Expertise Jun 21, 2008 8:44 AM

in response to: LUCKIEST

I'm impressed by how many messages you reply, almost everyone receives a reply from you-- you must be totally committed to helping people. Are you a Quicken/Quickbooks rep/reseller? I remember receiving something about Quickbooks from you. What I'm really looking for is marketing advice or someone who is interested in working in sales. Thanks,

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SB.i2i 16 posts since
Feb 15, 2008

6. Re: Looking for Marketing/Sales Expertise Jun 21, 2008 8:49 AM

in response to: HigherProfits

I"m happy about your firm, but I''m under the impression most people are here for advice, networking, and helping each other out. I'm pretty sure you can help, but I'm not shopping and dont want to be the target of marketing because I posted something. Simply looking for help from people who can share their experiences and ideas, and work with me if interested.
Regards

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HigherProfits 19 posts since
Oct 10, 2007

7. Re: Looking for Marketing/Sales Expertise Jun 21, 2008 9:09 AM

in response to: SB.i2i

*"If you have any feedback as to how I can expand our reach, and find a
marketing person working on a commission basis, I'd like to hear from
you."*

Did I miss understand the second half of your sentance?

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SB.i2i 16 posts since
Feb 15, 2008

8. Re: Looking for Marketing/Sales Expertise Jun 23, 2008 8:43 AM

in response to: HigherProfits

You didn't misunderstand if you are an individual looking to help on a commission basis-- it's my understanding that you have a company and charging for your services. If you are interested, I expect receiving questions and related discussion vs. being referred to a company web site. The portion you included in the quotes indicate that clearly "... person working on a commission basis...". Related questions about the product, and commission rates would be a good start if you are interested in helping in the manner that I'm requesting.
Regards,

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Looking for Marketing/Sales Expertise

Jun 18, 2008 9:29 AM

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