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I really appreciate you reviewing my website and providing your fedback.

Thanks,

Tony

KISS - keep it simple and straightforward

Hi Tony,

Thank you for the invite to view your site. I think you have a great business concept that is well timed, given the current economic cycle we are in.

Please do not get me wrong, in that I am not bashing your site, but providing my inital feelings and observations (but it's going to bash - sorry).

I have to agree with the posts already given. My first impression is that the word choices throughout your site need to be simplified. Your home page reads like a "terms of service" page. It should explain your service in a simple way, using simple everyday english words.

I have read your "Context Sensitive LOGON and Users SESSIONS" paragraph twice and do not get it, nor understand why it is needed. I have used another companies outsourcing site before, and do not remember it being that complex. I only had one logon.

The overall look of the site has the common Frontpage DIY look. My website suffered from the same thing untill I did exactly what you did and asked the forum of this community to provide me feedback. What I ended up doing was investing $69.99 in a professional template (I can only recommend Lucky Marble as they were recommended to me here and were the only one I looked at) and spending 3 weeks cutting, pasting and re-writing copy from my old website to my professional template using Frontpage. It was not all that horrible an experience that I actually came to enjoy and learn much by the process.

The others recommendations above are sound. I use istock photo for my graphics. A good template will have all the buttons and links designed and color coded. Moving all the step by step instructions to deeper pages will leave you alot more room for proper homepage marketing.

Your homepage should be limited more or less to; explain what your service is and what your service does, the benefits your service provides the reader and why it is costly not to use your services, why your service vs. someone else's (what stands you apart), testimonials, etc. etc. You should limit your homepage to just step 1 marketing of the buying process of getting the visitor thinking about. The current featured article on this communities home page ("Marketing Doesn't Work" or something like that) has very good basic marketing information. Level 2 deep pages should be the ones that get your visitor to "register now" in one simple step if possible. The level 3 deep pages should do all the step by step stuff.

Finally - I downloaded an optimizer (I use Web CEO, but their are others) for free. It was simple to have it scan my web pages and give me optimization tips to make my site search engine friendly. I also signed up for Google Analytics (it's free) that showed me were my visitors were exiting (mine were leaving in droves from my home page which is not good).

I apologies Tony because I just proof read my reply - and it is bashing. Please do not take it personally or get discouraged in any way. I still know you have a great plan in a field that will only get hotter. Their is a little competition in online outsourcing, but I believe you have the desire, dedication and passion to compete. Please feel free to e-mail me (even if it's an emotional outburst) should I be able to assist. I do not know much, but I do know what did not work very well for me.

Good Luck Tony

Matt

TonyIOD - It seems you have made some changes, and sight looks a little better now.

Continue on this path, but please continue trying and bettering your current abilities.

Don't expect this to happen over night, I was told recently that my success will change over time, as long as I continue on working as hard as I am. I have repeated and continiung failures, but with each failure, a little closer to a bigger victory.

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