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Re: Business - What should I know? Feb 6, 2008 3:51 PM

in response to:
sereneangelle
Marketing: Who will be your target customers? Why should they buy from you as opposed to other scources? What is the most efficient (dollars out versus dollars in) ways to reach them with your marketing message? What type of "Special Promotions" can you run to initially get your business off to a fast start?
You should also know basic book keeping. I recommend Quickbooks as a simplified method. You're accountant can help you set up your accounting fields. (You
DO have an accountant, don't you?)
You will need (at least) liability insurance. And I recommend that your form of business be either an LLC or an "S" corp. (LLC will probably suffice, but it's wise to check with an attorney. You can probably set it up yourself, on line.)
Visit WWW.SCORE.ORG. You can locate a local chapter to get individual help (free), or you can select an online counselor, or both.