Five good reasons to launch your startup in today's economy (and two reasons to think twice). by Reed Richardson. In a still fragile business climate marked by stubbornly high foreclosure rates, uneven consumer demand, and tight credit markets, budding entrepreneurs might consider right now to be one of the worst times to start a new business. But launching a startup in the midst of ongoing economic struggles can actually be a roadmap to long-term success. According to studies by the...