Blogs. Tweets. Posts. It is undeniable that social media is an increasingly important and influential part of our daily personal and professional reality and will only continue to grow with the proliferation of tablet devices and mobile applications. It is estimated that by 2013, 164.2 million Americans (or 67 percent of internet users in the U.S.) will participate in social networks. With nearly 150 million Americans regularly accessing social networks like LinkedIn, Twitter and Facebook,...

Broadening your network of business contacts and seeking out additional referral partners is an excellent way to let your friends build your business for you. Just make sure you return the favor By Max Berry You can never have too many people in your corner. That goes double for a small business owner. Without the resources for a massive advertising campaign, an entrepreneur needs to rely on a little help from his friends to spread the word. Seeking out a fellow entrepreneur-or several-to...

When does it make sense for small businesses? By Christopher Freeburn The Internet has been a great leveling technology, evening the playing field between small and large businesses by giving small companies easy and cheap access to a worldwide marketplace. The Internet has also provided unprecedented advertising opportunities for small business, permitting not only access to a global marketplace, but the ability to target and alert potential customers on a local, regional, national, or...