Ideally, your holiday marketing approach should stem naturally from your yearlong promotional efforts. However, if you find yourself slightly behind, or, if you’re looking to give your holiday sales a last minute kick in the pants, don’t fret. There are still many things you can do this season to make sure your store traffic (on- or offline) keeps flowing. Here are five quick ways to switch up your holiday marketing: Target Your Approach: If you already have an opt-in program on your...
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