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Re: Business reading list

Iwrite — Wed, 11 Jun 2008 18:15:38 GMT

Here are two books that will give you a better insight into marketing, and making a connection with customers while standing out from the crowd. They are talking about advertising but you can apply the principles to every aspect of selling or at least I have:

Then We Set His Hair on Fire
(Insights and Accidents from a Hall-of-Fame Career in Advertising)
By Phil Dusenberry

Hey Whipple Squeeze This!
By Luke Sullivan

Re: Business reading list

Bluesuit — Wed, 11 Jun 2008 15:40:05 GMT

Any more book reading suggestions I should add to my list?

Re: Business reading list

LUCKIEST — Mon, 12 May 2008 16:22:00 GMT

Business reading list

Bad Money by Kevin Phillips

While America Aged, by Roger Lowebstein

In Defense of Food by Michael Pollan

Re: Business reading list

DomainDiva — Mon, 12 May 2008 16:14:32 GMT

The Art of War for Managers.

Business reading list

Bluesuit — Mon, 12 May 2008 15:21:43 GMT

I just finished "Winning" by Jack Welsh and want to pick up something new this week at my local Borders. Any business favorites that people want to recommend?