Valuable Tips In Marketing From Business Guru Stuart Tan

iyazam — Mon, 27 Apr 2009 20:28:22 GMT

Valuable Tips In Marketing From Stuart Tan

#1 - Always pick a targeted, narrower market.

#2 - Focus on how you can dominate your niche.

#3 - A brand does not cost you millions to build, but you must give your customer something to believe in.

#4 - You must have a long term vision for your marketing efforts.

#5 - Never compete on price.

#6 - Being a loss leader requires long-term staying power.

#7 - If your customers don't like your message, they maynot like you.

#8 - Marketing results are emotion-driven, not logic-driven

#9 - Just because you are short on time does not mean you can't get results. Marketing results are always time-bound.

#10 - Marketing support is more important than marketing itself. Don't under estimate the power of marketing support.

#11 - Niche positioning is part of branding.

#12 - The unique selling point (USP) is something that supports brand position.

#13 - Your promotional message must cover multiple media.

#14 - A marketer is like MacGyver: you use everything in your power to achieve an outcome.

#15 - Always ask the market, and you will be profitable.

Good luck!

Hillel Porath

Author

The Super Website Marketing Handbook!

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