Home: Message List - Marketing suggestions for Buffalo Wings and Pizza

Re: Marketing suggestions for Buffalo Wings and Pizza

conceptgroup — Fri, 23 Jan 2009 13:38:41 GMT

Good god man, don't fall into the trap of relying on coupons and traditional advertising to build your business or brand!!!!

Spend some time clearly differentiating what makes your operation and product superior and unique -- then tell that story in compelling terms, get involved locally, build alliances, do some charity work.

Coupons and trying to advertise your way into more business show weakness and don't do your brand any favors at all.

We've been doing restaurant marketing and operations for over 100+ collective years. Visit our site (below) for more tips and articles that may help you.

You're special....make that clear and shout it loud!

Tom Kelley
Managing Partner
Concept Branding Group
http://www.conceptbrandinggroup.com

Re: Marketing suggestions for Buffalo Wings and Pizza

usarose1 — Mon, 15 Sep 2008 02:31:15 GMT

As a Pizza Delivery Expert for one of the "Big Boys" of Pizza. I recommed door hanging it is cheap, good exercise and it works. But then comes the question do you market before you are staffed for it or do you get staffed for it then doorhang? The bottom line is if you do not give the customer the opportiunity to know you are in their market they are not going to buy from you.

If you have a computer that you enter the order into make sure you get their email so you can send them an opt in newsletter on the monthly specials you are running.

Also banner shaking works.

Matt in Charlotte

Re: Marketing suggestions for Buffalo Wings and Pizza

The Expert — Mon, 07 Apr 2008 18:56:19 GMT

Hi Puzzleman
This is the url to the blog on free marketing

http://smallbusinessonlinecommunity.banko
famerica.com/thread/2741?tstart=0

Re: Marketing suggestions for Buffalo Wings and Pizza

puzzleman — Mon, 07 Apr 2008 17:37:37 GMT

Thanks for the compliment.

What is the address for the blog you mentioned?

Jim

Re: Marketing suggestions for Buffalo Wings and Pizza

The Expert — Sat, 05 Apr 2008 21:52:36 GMT

Hi Puzzleman
Your ideas were great.

I took the liberty of posting them on another blog called 'Free Marketing Ideas"

I did say that they were your ideas.

Please feel free to join that blog as well.

The more we share the stronger we will be as a community

Re: Marketing suggestions for Buffalo Wings and Pizza

puzzleman — Sat, 05 Apr 2008 20:46:11 GMT

Everyone here has some great ideas for you. One thing to remember is that marketing is like pushing a car up a hill. It hard and slow to start with but gets easier as you keep pushing and get others to help. But when you stop pushing the car will roll back to the bottom of the hill and you have to start all over again.

My idea would be to give free samples. I'm not sure how it would work but if you're feeling a financial pinch, through caution to the wind and go for it. Broadcast it big. give samples to radio stations (preferable sports talk, as they like to eat as well as talk). Put someone in a chicken suit on the street with a big sign saying free wing samples with purchase of a pizza. Go zany. Shoot for the moon. You don't have to spend lots of cash to promote. Give product away. It's cheaper. Plus it gets your product out there.

How about putting coupons on the back of grocery store receipts? How about someone in a Luigi costume to promote your pizza and free wing samples? How about do enough of these things that a local TV station notices and puts you on the wacky part of the show. How about someone in a chicken suit riding around on the back of a Harley type motorcycle or a motorcycle with a sidecar with a sign saying "Check out my wings at....." or " Free Chick! See more at......" . Things like this don't cost much money.

Jim

Re: Marketing suggestions for Buffalo Wings and Pizza

tatiana83003 — Sat, 05 Apr 2008 07:31:28 GMT

You definately have to promote upcoming sports events. I guarentee that your place will be filled.

Re: Marketing suggestions for Buffalo Wings and Pizza

designer — Thu, 20 Mar 2008 18:43:06 GMT

I would suggest that you try special coupons so that when customers order and receive their food, stapled to the bag would be a coupon or "credit". You can have an offer that when customers save 20 coupons, they are entilted to a FREE large pizza with 2 topings of their choice or the Buffalo wings. It may help with repeat business as customers try to save the coupons and work their way towards the free prize.

Re: Marketing suggestions for Buffalo Wings and Pizza

WebDesign — Wed, 16 Jan 2008 22:55:16 GMT

You get what you pay for in most any business including website design.

Re: Marketing suggestions for Buffalo Wings and Pizza

intechspecial — Wed, 16 Jan 2008 21:08:03 GMT

Web Design is correct.

It does not have to cost you the price of a new car either.

Web Design by iTS works with companies of any budget.

http://www.intechspecial.com