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    <title>Home: Message List - Attracting Prospects To You #Lesson 2</title>
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    <pubDate>Thu, 01 Jan 2009 20:33:02 GMT</pubDate>
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    <item>
      <title>Re: Attracting Prospects To You #Lesson 2</title>
      <link>http://smallbusinessonlinecommunity.bankofamerica.com/thread.jspa?messageID=54710&amp;amp;tstart=0#54710</link>
      <description>Attracting Prospects To You #Lesson 2, Maybe the following will help. We love FREE&lt;br /&gt;
&lt;br /&gt;
 6 Steps to Small Business &lt;br /&gt;
Success&lt;br /&gt;
&lt;br /&gt;
1. Start Smart &lt;br /&gt;
2. Plan Ahead&lt;br /&gt;
3. Set up Systems&lt;br /&gt;
4. Seek out &lt;br /&gt;
Sales&lt;br /&gt;
5. Aim for Growth&lt;br /&gt;
6. Leverage Opportunities&lt;br /&gt;
&lt;br /&gt;
1. Start Smart. &lt;br /&gt;
Identify a niche. Don't compete to be the &lt;br /&gt;
lowest cost provider. Look&lt;br /&gt;
for what makes your product or service unique and &lt;br /&gt;
adds a special value&lt;br /&gt;
for the client and charge for that value. Every business &lt;br /&gt;
has many&lt;br /&gt;
facets. Start with what you know and like; start a business that &lt;br /&gt;
has&lt;br /&gt;
meaning to you. Keep in mind that we don't know what the future &lt;br /&gt;
holds,&lt;br /&gt;
many of the jobs and businesses of tomorrow don't exist today. You &lt;br /&gt;
can&lt;br /&gt;
create your own success. &lt;br /&gt;
&lt;br /&gt;
Now is the time to dream. To start smart, you should like the idea &lt;br /&gt;
of&lt;br /&gt;
the business. The way to earn a good income and build wealth is &lt;br /&gt;
by&lt;br /&gt;
serving clients well, making their life better in some way-it's &lt;br /&gt;
more&lt;br /&gt;
than filling a need in the marketplace. To succeed you want to test &lt;br /&gt;
the&lt;br /&gt;
idea to make sure your potential clients like the idea too. Test &lt;br /&gt;
your&lt;br /&gt;
ideas. &lt;br /&gt;
&lt;br /&gt;
2. Plan Ahead. &lt;br /&gt;
People often ask me why bother &lt;br /&gt;
with a business plan? Look at the&lt;br /&gt;
lottery as an example. You may get lucky &lt;br /&gt;
and get the winning ticket,&lt;br /&gt;
but the odds are against you when you rely on &lt;br /&gt;
random chance. I'm a risk&lt;br /&gt;
taker...but not that much, minimize the risk of &lt;br /&gt;
going into business and&lt;br /&gt;
maximize your potential for success. Take the time to &lt;br /&gt;
write a plan of&lt;br /&gt;
how you get from point A to point B. A plan gives you a clear &lt;br /&gt;
future&lt;br /&gt;
focus and increases your chances of success. &lt;br /&gt;
&lt;br /&gt;
The first rule of a start-up is put some of your own money in &lt;br /&gt;
the&lt;br /&gt;
business. As the owner you must be willing to capitalize the &lt;br /&gt;
business.&lt;br /&gt;
The second rule is put as little of your own money as possible in &lt;br /&gt;
the&lt;br /&gt;
business. Prepare your plan and look for funding for your business &lt;br /&gt;
from&lt;br /&gt;
multiple sources, which can include a business loan or business line &lt;br /&gt;
of&lt;br /&gt;
credit.&lt;br /&gt;
&lt;br /&gt;
Don't go it alone. Plan ahead now to build your team. Your team &lt;br /&gt;
may&lt;br /&gt;
include a CPA and an attorney that you work with as needed. Add &lt;br /&gt;
a&lt;br /&gt;
mentor from your industry and get a SCORE mentor to help you plan &lt;br /&gt;
for&lt;br /&gt;
success. No one has all the answers. You get more ideas and &lt;br /&gt;
information&lt;br /&gt;
by building a success, support team that can help you plan &lt;br /&gt;
ahead.&lt;br /&gt;
&lt;br /&gt;
3. Set up Systems. &lt;br /&gt;
The most basic system every business &lt;br /&gt;
should have is a good financial&lt;br /&gt;
system. Ask yourself how am I going to &lt;br /&gt;
generate enough income to&lt;br /&gt;
support myself and my family. Begin here. Put &lt;br /&gt;
together a personal&lt;br /&gt;
budget, so you know what it costs you to live. Now, you &lt;br /&gt;
can move on to&lt;br /&gt;
the business budget and sales planning, so you can see how &lt;br /&gt;
many sales&lt;br /&gt;
you need to break even and make a profit. The start-up expense &lt;br /&gt;
plan,&lt;br /&gt;
operating budget and your accounting software are vital to &lt;br /&gt;
your&lt;br /&gt;
success. &lt;br /&gt;
&lt;br /&gt;
4. Seek out Sales. &lt;br /&gt;
The daunting question is how do you go about &lt;br /&gt;
seeking out your first&lt;br /&gt;
sale. Recognize that since you don't have a big ad &lt;br /&gt;
budget to be seen by&lt;br /&gt;
everyone, you need to target a niche and get connected &lt;br /&gt;
in your market&lt;br /&gt;
community, be it local, regional or national. You need other &lt;br /&gt;
people&lt;br /&gt;
selling for you-not employees-goodwill referrals. Get out and talk &lt;br /&gt;
to&lt;br /&gt;
as many people as you can. Join organizations that would have &lt;br /&gt;
clients&lt;br /&gt;
for your product or service. Become a visible part of your market, &lt;br /&gt;
and&lt;br /&gt;
then ask for the sale. You begin the sales process with people that &lt;br /&gt;
you&lt;br /&gt;
know. Yes, it's okay to start with friends and family as your &lt;br /&gt;
first&lt;br /&gt;
customers, and then broaden from there.&lt;br /&gt;
&lt;br /&gt;
5. Aim for Growth. &lt;br /&gt;
The basic tenant of creating a company is that &lt;br /&gt;
you own the company. You&lt;br /&gt;
are not just creating a job for yourself. It's less &lt;br /&gt;
risk and less&lt;br /&gt;
investment to get a job. Building a business is creating a &lt;br /&gt;
company that&lt;br /&gt;
is more than the job itself. Think about the future. How large &lt;br /&gt;
do you&lt;br /&gt;
want the company to be in terms of sales, net profit and &lt;br /&gt;
employees?&lt;br /&gt;
Your answer to each of these questions will influence how you &lt;br /&gt;
grow.&lt;br /&gt;
There are varying costs and profits associated with growth. &lt;br /&gt;
It's&lt;br /&gt;
important to make a deliberate choice early about how you want to &lt;br /&gt;
grow&lt;br /&gt;
your company. &lt;br /&gt;
&lt;br /&gt;
6. Leverage Opportunities. &lt;br /&gt;
Good luck. Good fortune. Good &lt;br /&gt;
timing. All play a part in business. As a&lt;br /&gt;
business owner, be very clear about &lt;br /&gt;
your core focus for the business&lt;br /&gt;
and how it serves clients. Your core &lt;br /&gt;
business is what pays the bills.&lt;br /&gt;
Then, as an entrepreneur you are about &lt;br /&gt;
opportunity. When you see a&lt;br /&gt;
potential opportunity or stroke of luck measure &lt;br /&gt;
it against your core&lt;br /&gt;
business focus. Good fortune is great, when it matches &lt;br /&gt;
your vision for&lt;br /&gt;
the business. Always consider if a good opportunity is the &lt;br /&gt;
right fit&lt;br /&gt;
for your business. If something looks great, but it's not in sync &lt;br /&gt;
with&lt;br /&gt;
your long-term plan and budget, think carefully before committing &lt;br /&gt;
your&lt;br /&gt;
company's resources.</description>
      <pubDate>Thu, 01 Jan 2009 19:30:02 GMT</pubDate>
      <author>LUCKIEST</author>
      <guid>http://smallbusinessonlinecommunity.bankofamerica.com/thread.jspa?messageID=54710&amp;amp;tstart=0#54710</guid>
      <dc:date>2009-01-01T19:30:02Z</dc:date>
      <clearspace:dateToText>Jan 1, 2009 3:33 PM</clearspace:dateToText>
    </item>
    <item>
      <title>Attracting Prospects To You #Lesson 2</title>
      <link>http://smallbusinessonlinecommunity.bankofamerica.com/thread.jspa?messageID=54688&amp;amp;tstart=0#54688</link>
      <description>&lt;br /&gt;
End the Struggle:  Follow a Formula that Gets a &lt;br /&gt;
Crowd of Customers &amp;#38; Prospects Coming to You &lt;br /&gt;
Lesson #2:  Attracting Prospects to You&lt;br /&gt;
&lt;p /&gt;
Do you remember what we're about to do here?&lt;br /&gt;
&lt;p /&gt;
We're preparing to go through&lt;br /&gt;
the same questions we covered in Lesson 1 about "Knowing Your Target&lt;br /&gt;
Market First," but this time we're going to apply it to your network&lt;br /&gt;
marketing opportunity (instead of the weight loss product example).  &lt;br /&gt;
&lt;p /&gt;
We need to know everything about your "best prospect" before we can know how to attract them using the Internet.&lt;br /&gt;
&lt;p /&gt;
But before we start getting to know your target market, we have to first understand what you're actually selling.&lt;br /&gt;
&lt;p /&gt;
&lt;b&gt;Do you know what you're selling in a network marketing opportunity?&lt;/b&gt;  &lt;br /&gt;
&lt;p /&gt;
A lot of people have heard this before&amp;mdash;but few understand how to apply it.&lt;br /&gt;
&lt;p /&gt;
The answer is YOU.&lt;br /&gt;
&lt;p /&gt;
When you're selling a network marketing opportunity people have to buy into YOU first.&lt;br /&gt;
&lt;p /&gt;
&lt;i&gt;Why?&lt;/i&gt;&lt;br /&gt;
&lt;p /&gt;
Because prospects know that&lt;br /&gt;
building a business is a process.  They know when they enroll there&lt;br /&gt;
will be plenty of things they'll have to learn.  &lt;br /&gt;
&lt;p /&gt;
They know that a brochure,&lt;br /&gt;
hotel meeting, conference call or web site can't possibly tell them&lt;br /&gt;
everything they need to know to succeed.  &lt;br /&gt;
&lt;p /&gt;
Because of this there is a&lt;br /&gt;
lot of trust wrapped up into making the purchase.  If they buy, they&lt;br /&gt;
are trusting that you will guide them into a successful direction.&lt;br /&gt;
&lt;p /&gt;
If you don't sell YOU first&lt;br /&gt;
you'll either blow the deal (rarely enrolling anyone) or keep signing&lt;br /&gt;
up the wrong people for the wrong reasons... who never do anything with&lt;br /&gt;
it--which is a complete waste of your time.&lt;br /&gt;
&lt;p /&gt;
&lt;b&gt;"But how do you sell YOU first?"&lt;/b&gt;&lt;br /&gt;
&lt;p /&gt;
I'm glad you asked because&lt;br /&gt;
this has been a big problem for network marketers.  Most don't know&lt;br /&gt;
how.  Even worse, very few leaders teach it.&lt;br /&gt;
&lt;p /&gt;
Until recently, all that&lt;br /&gt;
could be done was to help you work on your belief system (like your&lt;br /&gt;
'why' statement) or your leadership, and communication or listening&lt;br /&gt;
skills... or create a dream board... and then just keep going 'out&lt;br /&gt;
there' to talk to more people.  &lt;br /&gt;
&lt;p /&gt;
While the leadership training&lt;br /&gt;
in the network marketing industry has been a good thing, it hasn't been&lt;br /&gt;
tangible... it was hard to 'see' what you were supposed to do or if you&lt;br /&gt;
were making any progress.&lt;br /&gt;
&lt;p /&gt;
We're going to teach you how&lt;br /&gt;
to use the Internet to develop your confidence and leadership WHILE&lt;br /&gt;
you're following a step-by-step tangible process that gets people&lt;br /&gt;
coming to you---and that makes it all a lot easier.&lt;br /&gt;
&lt;p /&gt;
In the past, someone may have&lt;br /&gt;
given (or sold you) a script book, but no matter how well you memorize&lt;br /&gt;
a script nothing's going to change unless you find a way to represent&lt;br /&gt;
yourself as an asset to your prospects.&lt;br /&gt;
&lt;p /&gt;
We're going to teach you how&lt;br /&gt;
to build trust and pre-sell your prospects on YOU as a successful guide&lt;br /&gt;
and leader AT THE SAME TIME you're attracting them. &lt;br /&gt;
&lt;p /&gt;
The prospect will see you as&lt;br /&gt;
a valuable asset to their success.  By the time your prospect hears&lt;br /&gt;
from you (or calls you first), they'll already know your name and will&lt;br /&gt;
have received value from you.  &lt;br /&gt;
&lt;p /&gt;
The bulk of the trust-building process will have already started before you had to invest any one-on-one time at all.  &lt;i&gt;Now, that's leverage.&lt;/i&gt;&lt;br /&gt;
&lt;p /&gt;
&lt;b&gt;How Could That Be?&lt;/b&gt;&lt;br /&gt;
&lt;p /&gt;
It's much like how candidates&lt;br /&gt;
for a Presidential election build an audience of people who feel like&lt;br /&gt;
they know and trust them without ever actually talking to them. &lt;br /&gt;
&lt;p /&gt;
It's much how you have a&lt;br /&gt;
favorite actor, author, corporate leader, singer, writer, or someone&lt;br /&gt;
you've never met but who you have gotten to know and trust&lt;br /&gt;
through 'leveraging' interaction (like media).&lt;br /&gt;
&lt;p /&gt;
We'll teach you &lt;i&gt;step-by-step&lt;/i&gt; how to set things up so your prospects get to know you in a similar way on the Internet.&lt;br /&gt;
&lt;p /&gt;
They grow to trust your opinion and suggestions before the 'prospecting conversation' even begins.&lt;br /&gt;
&lt;p /&gt;
&lt;b&gt;Let's Prove that YOU are the Product...&lt;/b&gt;&lt;br /&gt;
&lt;p /&gt;
We've said that the product&lt;br /&gt;
is YOU (not your literal product, service, compensation plan, or any of&lt;br /&gt;
the things on the company brochure)... &lt;br /&gt;
&lt;p /&gt;
Let's prove it so you're absolutely convinced!&lt;br /&gt;
&lt;p /&gt;
Because if you don't 'get&lt;br /&gt;
this' part of the formula you can't move on and attract people&lt;br /&gt;
successfully to your network marketing opportunity&amp;mdash;so I want to make&lt;br /&gt;
sure this makes 100% sense to you.&lt;br /&gt;
&lt;p /&gt;
While the things listed on&lt;br /&gt;
your company brochure and web site play a small role in your prospect's&lt;br /&gt;
decision, here's absolute proof that when you offer a network marketing&lt;br /&gt;
opportunity YOU are the main factor for the prospect.&lt;br /&gt;
&lt;p /&gt;
&lt;b&gt;Here's a quick illustration to prove the point:&lt;/b&gt;&lt;br /&gt;
&lt;p /&gt;
&lt;i&gt;Ask yourself...&lt;/i&gt;&lt;br /&gt;
&lt;p /&gt;
Can you just hand out information at the mall or at the street corner and sponsor 10+ people per day? &lt;br /&gt;
&lt;p /&gt;
If people were sold by the information on the brochure or at the web site then this would actually work.&lt;br /&gt;
&lt;p /&gt;
But it doesn't work like that does it?&lt;br /&gt;
&lt;p /&gt;
Information by itself, no&lt;br /&gt;
matter how great it is, won't sell opportunities unless those brochures&lt;br /&gt;
and web sites start by selling YOU!&lt;br /&gt;
&lt;p /&gt;
&lt;b&gt;Prospects want to know if YOU can lead them to success.  Period.&lt;/b&gt;&lt;br /&gt;
&lt;p /&gt;
If you've had a challenge sponsoring people on a regular basis we are now getting to the major reason why.&lt;br /&gt;
&lt;p /&gt;
&lt;b&gt;But I have some good news for you.&lt;/b&gt;&lt;br /&gt;
&lt;p /&gt;
There is a definite formula&lt;br /&gt;
that you can follow to become an 'attractive' upline that people will&lt;br /&gt;
want to join.  It's not that complicated once you get it.  Keep moving&lt;br /&gt;
forward here and you will.&lt;br /&gt;
&lt;p /&gt;
Now that we've established&lt;br /&gt;
that YOU are the product, let's finally get into answering the real&lt;br /&gt;
questions so we can intimately get to know your target market and&lt;br /&gt;
attract them.  &lt;br /&gt;
&lt;p /&gt;
In Lesson #3 we'll break out the same big questions that we introduced to&lt;br /&gt;
you in Lesson #1, but this time we'll apply them to network marketing.&lt;br /&gt;
&lt;p /&gt;
Our goal next is to get you absolutely clear on whom your perfect prospects&lt;br /&gt;
are so you can literally attract them into your network marketing&lt;br /&gt;
opportunity with confidence and ease.&lt;br /&gt;
&lt;p /&gt;
&lt;b&gt;Don't skip a beat&amp;mdash;every step in this formula is important to crystallize into your brain.&lt;/b&gt;&lt;br /&gt;
&lt;p /&gt;
It's not hard&amp;mdash;but it requires your full attention.  And it's worth it if succeeding in your business is a priority.&lt;br /&gt;
&lt;p /&gt;
If you're interested in this, come and take a look&lt;br /&gt;
&lt;p /&gt;
               &lt;a target="_blank" href="http://smallbusinessonlinecommunity.bankofamerica.com/interstitial-page.jspa?businessUrl=http%3A%2F%2Fjohnnyjoy.marketingmerge.com&amp;referrerUrl=http%3A%2F%2Fsmallbusinessonlinecommunity.bankofamerica.com"&gt;http://johnnyjoy.marketingmerge.com&lt;/a&gt;&lt;br /&gt;
&lt;p /&gt;
Katongole Johnny.s&lt;br /&gt;
&lt;p /&gt;
Mentoring for free&lt;br /&gt;
&lt;p /&gt;</description>
      <pubDate>Thu, 01 Jan 2009 11:22:59 GMT</pubDate>
      <author>johnnyjoy</author>
      <guid>http://smallbusinessonlinecommunity.bankofamerica.com/thread.jspa?messageID=54688&amp;amp;tstart=0#54688</guid>
      <dc:date>2009-01-01T11:22:59Z</dc:date>
      <clearspace:dateToText>Jan 1, 2009 6:22 AM</clearspace:dateToText>
      <clearspace:replyCount>1</clearspace:replyCount>
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